Europalco To Showcase Immersive Event Solutions At IBTM World 2025

Europalco, the largest provider of solutions for events and shows in Southern Europe, will once again take part in IBTM World, from November 18 to 20 at Fira Barcelona - Gran Via. At stand D90, the company, renowned for delivering large-scale corporate, institutional, and live experiences, will present a selection of immersive technologies and creative tools designed to support agencies, planners, and brands in creating impactful events.

With the theme “Innovation and technical excellence in the service of creativity”, Europalco aims to reinforce its role as a strategic partner for event production across Europe. Its track record includes major projects such as Best of Belron, the Deloitte IRG Awards, and Web Summit, demonstrating its capability to design and deliver both complex international productions and smaller, highly tailored events such as product launches and internal meetings.

This year, attendees can experience AV solutions such as holographic projections, immersive environments, and interactive installations, ideal for product launches, brand storytelling, and high-level institutional presentations where impact matters. A key highlight will be the company’s new line of holographic boxes, compact displays that bring digital content to life in a visually striking way.

Visitors to the stand will discover a range of services, including custom stage design and construction, integrated event logistics, and technical consultancy, ensuring consistent quality, local compliance, and smooth delivery across multiple destinations. Europalco will also present live streaming and hybrid solutions that respond to the evolving needs of both in-person and remote audiences.

Europalco expects to welcome professionals from international agencies, DMCs, corporations, and associations, as well as marketing and communication executives looking for original solutions for their upcoming events. The company’s presence at IBTM reflects its commitment to international growth and strengthens its position as a reference in technical production for premium events of all sizes.

Representing Europalco at stand D90 will be Francisco Capote, sales director; Liliana Bandeira, head of international market; and Filipa Carvalheira, account manager, all ready to connect with visitors and share how Europalco can support their next event.

The popular Cocktail Moment returns on Wednesday, November 19 at 5:30 PM, offering visitors a relaxed setting to connect with the Europalco team and other industry peers.

Francisco Capote, Sales Director at Europalco, shared: “At IBTM 2025, we want planners and brands to challenge us with their most ambitious ideas and see how our team blends creativity, engineering, and experience to make them feasible.”

Europalco will also collaborate with Turismo de Portugal at stand D60, right next to its own space. From this joint area, the company will highlight its role in promoting Portugal as a destination for business tourism, providing solutions that enhance attendee experiences and support the success of tourism-focused events.